A cash-covered put strategy, also known as a naked put or simply a covered put in some contexts, involves selling (writing) a put option on an underlying stock while simultaneously setting aside sufficient cash in the account to purchase the underlying shares if the option is exercised (assigned). This approach generates income from the premium received for selling the put, while positioning the investor to potentially acquire the stock at a discounted effective price. The “cash-covered” designation distinguishes it from a “naked” put, where no collateral is reserved. To execute the strategy: Select the underlying asset: Identify a stock the investor is interested in owning, typically one with moderate to high implied volatility, to maximize premium income. Sell the put option: Write one put contract (covering 100 shares) with a strike price at or below the current market price (often out-of-the-money for lower assignment probability). The premium is credited to the account upfront. Reserve cash collateral: Deposit cash equivalent to the strike price multiplied by the contract multiplier (usually 100 shares), ensuring the position remains fully secured. Monitor expiration: If the stock price stays above the strike at expiration, the put expires worthless, and the investor retains the full premium as profit. If the stock falls below the strike, assignment occurs, obligating the purchase of shares at the strike price; the effective cost basis is then reduced by the premium (e.g., a $50 strike with $2 premium yields a $48 net cost). If the investor is using “cash-settled” options, no actual assignment will occur; instead, the account will be debited by the “intrinsic value” of the option at expiration, if any. For example, if one sold an SPX 6500 strike put option and SPX settled at 6400 at expiration, the account would be debited by $100 multiplied by the contract multiplier, in this case 100. 100 x $100 = $10,000. This strategy yields a return profile that includes the premium as income, with breakeven at the strike minus the premium. Maximum profit is limited to the premium, while maximum loss occurs if the stock declines to zero (offset partially by the premium). Suitability and optimal conditions The cash-covered put is most suitable for investors with a neutral to moderately bullish outlook on the underlying stock, particularly those seeking to enter a long position at a lower price than the current market value. It appeals to income-oriented portfolios where the investor is prepared to own the shares if the market dips, viewing the premium as compensation for the risk. Key scenarios include: Sideways or mildly declining markets: The strategy thrives when the stock remains stable or experiences limited downside, allowing premium retention without assignment. Elevated implied volatility: Higher volatility inflates put premiums, enhancing yield (e.g., 1–5% monthly returns in volatile environments). Stocks desired for ownership: Ideal for fundamentally strong equities trading at premiums to intrinsic value, where the investor anticipates long-term appreciation but is willing to buy on weakness. Risks include the opportunity cost of tied-up cash and full exposure to downside beyond the premium (though less severe than naked puts). It is less appropriate in sharply bearish markets, where assignment could lead to significant unrealized losses on the acquired shares. Investors may prefer a cash-covered put over a buy-write (covered call) under specific circumstances, as both strategies generate premium income but differ in entry requirements, risk profiles, and market convictions: In essence, the cash-covered put suits proactive entry strategies, whereas the buy-write enhances yields on existing holdings. Selection depends on portfolio objectives, with the former favoring potential accumulation and the latter favoring retention and income enhancement. In many ways, the criteria for suitable stocks for cash-covered puts are similar to those for buy-writes (covered calls). The primary difference is that cash-covered puts apply to circumstances where one is looking to acquire shares at a discount to the prevailing market price, whereas covered calls involve existing holdings. Naturally, every rational investor’s preference is to own shares at a discount, but the tradeoff is that current holders have the potential for gain, whereas those in cash-covered puts do not. Advanced Micro Devices (AMD) AMD’s long-term growth driver is, like many semiconductor companies, the enormous AI buildout. The company’s AI revenue forecast suggests Q4 2026 data center revenue could reach ~$6.23 billion, up from just under $4 billion in Q4 2024. At just over 29x forward earnings estimates, AMD is trading within 10% of the mean valuation for semis more broadly. One may notice in the five-year chart below that the 50-day moving average, while imperfect, has been a reasonably effective indicator, and it is below that indicator now. In fact, several indicators suggest that AMD could see some further weakness even if and as the fundamental backdrop for the company remains attractive. These are setups that might be interesting for a cash-covered put. One can look to collect some premium or potentially acquire the shares at a further discount in the event the most recent weakness persists in the coming days and weeks. The following trade yields $525 in premium or ~ 3.3% of the current stock price (recall that each contract represents 100 shares). If one is assigned, the effective purchase price of the shares (cost basis) will be the strike of $147 less the premium collected, $147 – $5.25 = $141.75/share x 100 shares, which represents a discount of more than 10% to the closing price on Friday, Sept. 12. DISCLOSURES: None. ( Learn the best 2026 strategies from inside the NYSE with Josh Brown and others at CNBC PRO Live. Tickets and info here . ) All opinions expressed by the CNBC Pro contributors are solely their opinions and do not reflect the opinions of CNBC, NBC UNIVERSAL, their parent company or affiliates, and may have been previously disseminated by them on television, radio, internet or another medium. THE ABOVE CONTENT IS SUBJECT TO OUR TERMS AND CONDITIONS AND PRIVACY POLICY . THIS CONTENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY AND DOES NOT CONSITUTE FINANCIAL, INVESTMENT, TAX OR LEGAL ADVICE OR A RECOMMENDATION TO BUY ANY SECURITY OR OTHER FINANCIAL ASSET. 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